Founder/Executive Director 2009 – 2012
Urged on by inquiries from across the U.S., Matt assembled a team of partners, volunteers, sponsors and supporters to create a national chapter organization to sanction, govern and promote high school cycling. Key achievements include development of a new league bid process and league development program; creating a stringent coach license program and registration/database system for coaches/teams/student-athletes; refining communication systems, branding and messaging; implementing a robust corporate sponsor program; creating manuals for key staff and volunteer positions, managing meteoric growth, ten staff members and a $1,000,000 budget.
Special Projects 2013
Working in a part-time role, Matt continues to develop and refine NICA programs. Key contributions include the development and implementation of a robust individual donor program (www.nicaboosterclub.org); branding, developing and launching a trail ethos/advocacy program (www.spiritofhowdy.org), creating a culinary ride program (www.nicagrancorsa.org) to aid fundraising, and establishing an honorary board.
Founder/Head Coach 1998 – 2003
Matt founded the team with a a school bulletin and grew the team from four to thirty riders. With no specific resources to support the work, Matt developed his own coaching programs, risk management practices, and promotional tools for managing a quality youth program. During his tenure, the team was a top contender in the NorCal League.
A project to establish a top level bicycle racing track in the Sacramento area by 2016. My work focused on the creation of ground floor documents, such as the mission/vision/messaging, the development plan and the communication plan. This velodrome will be a tremendous asset to Northern California, especially the youth in the Sacramento region.
This project fills a gap for custom bike and accessory builders – a worldwide guide to help potential customers find just the right artisan builder to create their dream bike; think of it as an etsy.com for the cycling industry. I'm excited at the prospect of elevating and building upon the growing movement of handbuilt bikes and I'm currently focused on coordinating an international team of web developers.
Executive Director 2008 – 2009
Working closely with a Southern California resident and league founder, and with the support of grant funds, Matt replicated the NorCal League with immediate success. Matt refined overall systems (communications, finances, marketing and branding) turning challenges of scale into efficiencies benefiting the overall high school mountain biking movement.
Founder/Executive Director 2000 – 2009
Inspired by a bike racing trip in Italy, Matt launched the NorCal League by tying together existing races with a unique scoring system to encourage participation and team building. By 2009, 500 student-athletes from 40 teams participated in this well developed program. Matt's key contribution included the development of a coaches manual and coach training program, establishing the standard for producing youth races, empowering hundreds of volunteers and raising an annual diversified $300,000 budget.
Matt is a social entrepreneur who brings together diverse communities and engages them in a shared vision. Since 1998, Matt has worked to create a series of increasingly successful and large youth cycling organizations. Matt and the Zinger Pacific team can help you develop the relationships and strategies to help you succeed. See below for details on what Matt has built together with educators, cycling industry leaders, the cycling community, parents, and teen-agers across the U.S..